Webinar: Travel Intent Targeting – How to Get in Front of People Ready to Book

Virtual - Microsoft Teams IA, United States

In today’s competitive tourism landscape, reaching travelers at the right moment is key to driving visitation. This webinar will explore Travel Intent Targeting, a powerful strategy that allows destinations, attraction and lodging business to connect with potential visitors actively planning their next trip. Join Orange 142, a leader in destination marketing, as we dive into: What travel […]

Webinar: Reimagining Iowa’s Group Tour Strategy

Virtual - Microsoft Teams IA, United States

Join iTIP and Whereabout for a first look at the findings of Iowa’s new Group Tour Market Study. This in-depth research explores the current state of Iowa’s group tour landscape, emerging trends, and opportunities to grow and adapt in a changing tourism environment. Whether you’re a destination marketer, attraction, lodging provider, or group tour operator, […]

Webinar: Maximizing Iowa’s Meetings & Conventions Potential

Virtual - Microsoft Teams IA, United States

iTIP invites you to explore the results of a comprehensive evaluation of Iowa’s meetings and conventions marketing efforts, conducted by Whereabout. This research highlights how Iowa stacks up against competitive destinations, what planners are looking for today, and how local communities and venues can better align their strategies to capture more business. If meetings and […]