Join industry experts Alison (Ali) and Mike from Northstar Meetings Group as they present the latest insights shaping the meetings and sports tourism industries. Ali will share key findings from Northstar’s Planner Pulse Survey, highlighting current trends, planner concerns, and actionable strategies to attract more business. Mike will dive into the latest State of the Industry Report from Sports ETA, covering sports traveler spending, economic impact, and what event rights holders are looking for in host destinations. Don’t miss this opportunity to gain valuable data-driven insights and position your destination for success.
Be sure to register to gain the Microsoft Teams meeting login information.
PRESENTERS:
Ali Best, Business Development Director – Meetings and Incentives for Northstar Meetings Group
Alison brings over 25 years of hotel and DMO experience to her role and has held leadership positions in Whistler, Santa Monica and Oakland. She has also spent 4 years as EVP of Membership for Destinations International. She loves to help destinations and properties through consultative marketing and enjoys working with Customer Advisory Boards and stakeholders to develop meaningful campaigns. She is often asked to speak at industry events and is passionate about developing a strong bench of emerging leaders for the industry.
Mike Greco, Business Development Director – Sports for Northstar Meetings Group/SportsTravel
In Mike’s role, he manages and develops strategic partnerships/accounts for the Sports Division’s global product portfolio: TEAMS Conference + Expo, EsportsTravel Summit, TEAMS Europe, SportsTravel Leadership Forum, and SportsTravel Media & Marketing, covering over 15+ markets. Mike specializes in bringing together partners, sports organizations, and key stakeholders to create mutually beneficial opportunities in sports.